Wool-y good news for animals! After PETA entity exposés revealed workers beating animals in the wool industry, Ibiza Fashion Festival banned all animal-derived knits from its runways—including sheep’s wool, mohair, angora, cashmere, and alpaca wool. The sustainability-focused fashion event already prohibits fur, leather, and wildlife skins, and signed PETA’s Feather-Free Pledge in 2025.
“Cruelty to animals has no place on the runway. By implementing natural, sustainably made animal-free materials, our designers are showing that a more conscious fashion industry is possible.” –Ibiza Fashion Festival CEO Karen Windle
Why Wool Is Cruel
PETA entities have exposed more than 180 wool operations across at least 6 continents. Every investigation—even on farms with “ethical” certifications—revealed animal suffering:
Sheep’s wool: Sheep are gentle, sensitive animals whose heart rates spike by 20 beats per minute when separated from their flock. On farms certified by NATIVA and ZQ Wool, workers beat, kick, and slice open sheep.
Mohair from goats: PETA Asia footage from South Africa and Lesotho—including sheds certified by the misleadingly named “Responsible Mohair Standard“—shows workers striking goats with brooms and poles and dragging them by their horns and legs.
Angora wool from rabbits: In angora wool operations, workers violently shave rabbits or yank out their hair every few months until the rabbits die from injury or illness or workers slaughter them.
Alpaca’s wool: At the world’s largest privately owned alpaca farm, PETA investigators caught workers slamming alpacas (some pregnant) onto tables, shearing them so roughly the animals bled from deep wounds, and stitching them back up while they were fully conscious.
No label or certification can make using an animal’s body humane. The story is the same across the wool industry—and so is the solution: WEAR VEGAN.
Plant-Based Wools Are Already Here
From the deepest oceans to the tallest trees, plant wools are plentiful and can be made from almost anything. Designers are using roses, lavender, bamboo, and lotus to make fibers that can replace wool in fashion.
Ibiza Fashion Festival’s designers, such as Eritage Madagascar and Omina Otsieno, work with natural plant wools, including organic cotton, banana fiber, and raffia to create animal-free, environmentally friendly collections.
You Can Help Animals Exploited for Fashion
The best way to help animals is to never buy anything made from their bodies. Soft, warm, and versatile, vegan wool makes it easy to look good while doing good every time we get dressed.
Take 30 seconds to make a difference:
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